THE WILD ONE (1953)
dir: Laszlo Benedek
WILD 1/2
MAD #15, September 1954
w: Harvey Kurtzman
a: Wally Wood
Movie that basically invented the 50s motorcycle rebel archetype. The Fonz is a heavily watered down version.
This parody spends two of its eight pages focusing on how the film opens with an open road before you see Johnny Strabler (Marlon Brando) coming in with his gang through Carbonville, CA.
Johnny and the Black Rebels Motorcycle Club (B.R.M.C.) cause trouble in Carbonville, and fights with a rival gang led by Chino (Lee Marvin) over a trophy he won. They were just passing through but feel the need to stay in town when one of them is injured in an accident. Harry Bleeker, chief of police, reluctantly puts up with them, but Johnny hates all authority.
Johnny is keen on the local diner's waitress Kathy (Mary Murphy) and offers her his motorcycle trophy but she politely rebuffs his advances. When the men all make moves on her as she's leaving work, Johnny rescues her.
Chino's actually in jail at this moment, but since his arrest was left out of the parody, they must have put him here so they'd be able to have a caricature of Lee Marvin somewhere.
They leave a lot out of the parody. In addition to Chino being jailed, the gangs break into local businesses, there's a vigilante mob that accidentally kills one of the bikers, and Kathy thinks Johnny's like the rest of them when he roughs her up, but she realizes he's geniuinely attracted to her. In many of the early MAD comic parodies, it was more about the rhythm of how the artist and writer did a story than the scene-by-scene farces they were later known for.
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